Happy Father's Day!

Father’s Day Interview 2019

On International Women’s Day we celebrated some of the inspirational female business leaders we know.

So for Father’s Day, we decided to redress the balance and celebrate some of the male entrepreneurs in our network who are running their own successful businesses whilst being awesome dads. 

It’s a bit longer than our usual blogs, but once we got these guys talking about their families and their businesses, it was hard to stop them – and it’s all good stuff!

#BalanceforBetter: International Women’s Day 2019

International Women’s Day is a global day celebrating the social, economic, cultural and political achievements of women. But here are the facts: 

Globally, over 2.7 billion women are legally restricted from having the same choice of jobs as men.

Only 5% of Fortune 500 CEOs are women.

In 40% of economies, women’s early-stage entrepreneurial activity is half or less than half of that of men’s. (Source:

InnerVisions ID gets a Rebrand

We did a bit of market research when we started thinking about evolving the InnerVisions ID over a year ago. Three years previously though, InnerVisions ID the name I came up with for my interior design company (the ID being for Interior Design).

Brochure Design: Seven Tips

Brochures are a core part of building your brand. But if I had a pound for every bad brochure I’ve seen… well, I would be lying on a beach, writing this with a cocktail at hand.

Here are a few tips to help you get started…

DO-SAY-SEE: Three Pillars of Brand

You’re looking for a certain product or service. You go online. The design is dated, the photography is blurry, the website takes ages to load – and aaargh! Typos!

In just seconds, you’ve clicked away and that company has no idea that they’ve just lost a sale. 

Now consider your own brand and the first impression it’s giving your potential customers. Is it helping you win business – or lose it?

Let’s all be Green in 2019!

Last year I wrote a couple of blog posts about #smallchanges we can all make to live a little greener. They went down quite well and some people even made life changes as a result – hurray!

For 2019, I’ve combined and categorised the two posts for your convenience and added new content in bold…These tips are geared for busy people like us – but are easy, affordable and sustainable ideas which all add up.


Seven Branding Mistakes

Time and time again we see entrepreneurs making mistakes around building their brand. We identified the top seven mistakes we see business owners and entrepreneurs making all the time when they think about their brand and branding. So I thought I’d share them with you…

Seven Design Fails to avoid at all costs!

In our time creating great brands for our clients, we have come across countless design fails and branding disasters.

You have to wonder what on earth was going through the client’s or designer’s minds when you look at these examples of the seven branding pitfalls to avoid…

WARNING: Content is #NSFK and not for the easily-offended!

Sisters are doing it for themselves…

To celebrate International Women’s Day, we thought we’d ask some of our fellow sisters in business to share their experiences with us. These women are all carving out their own definition of success and running their companies, their way.

We hope you find their responses fascinating and inspirational in equal measures…

It’s a bit of a longer article than normal, but it was all such good stuff – once we all started talking business there was no stopping us!