“A branding agency getting a rebrand?”
“Why do you need to do that?!”
“I like your logo as it is!”
We did a bit of market research when we started thinking about rebranding InnerVisions ID over a year ago, and this was a sample of what our clients said.
But they didn’t realise that three years ago, InnerVisions ID was originally the name I came up with for my imminent interior design company (the ID being for Interior Design, of course).