Feb
TOYL (Time of Your Life) is a beauty subscription box created for women over 40.
The company had been going for two years when they came to us for a rebrand. Founder and beauty expert Karen Davis and her husband Stuart had already realised they had several problems with their current branding.
May
If you’re not standing out, you’re not being seen and if you’re not being seen – you’re as good as invisible – and you are losing sales.
Feb
Lynne Webb was launching a dog-training business. Her daughter had come up with the name 'Prestige Pugs'. She eventually wants to be able to bring...
Robin Waite is the founder of Fearless Business, a Business Accelerator for Coaches, Consultants and Freelancers.
Victoria McDonald is the owner and founder of Quirk & Colour, an Interior Design company based in Brighton which helps busy professionals transform their homes, reflect their personality and increase their happiness and wellbeing.
Victoria worked with us a year ago, so we thought it was about time we caught up with her to find out what impact her branding has had on her business…
Nov
Prior to starting her business, Emma Hulbert worked in the public service sector for 15 years and loved making a difference to people’s lives. Once she’d had children, life as a public servant was challenging but she wanted to continue to make a difference and have a positive impact.
Chances are you can immediately recall big brand names above from their straplines alone. Why? Because these straplines help them stand out from their competitors.
Did you know that the average person scrolls through 96 metres of social media per day?! That’s the height of Big Ben!
According to Google, every day…
So your brand has less than six seconds to make a great first impression because if it doesn’t stand out, you’re not being seen…
This third part of the VISION Process is all about the Stand Out.
Did you know that the average person scrolls through 96 metres of social media per day?! That’s the height of Big Ben! According to Google in 2020:
…never mind all the other distractions, tasks and people fighting for your target customers’ attention…
This means your brand has less than six seconds to make a great first impression so if it doesn’t stand out (for the right reasons) you simply won’t be seen…
You might love your shiny new brand when it’s first launched…but how does branding affect your business over time?
At InnerVisions ID we know helping you get brand clarity and standing out will supercharge your business growth, but don’t just take our word for it.
In our new blog series, #BrandMatters, we talk to business owners about the impact investing their brand has had on their business.
First up, Adam Houlahan, founder of Prominence Global…